The crux of the matter: "The risk is low. The margins are attractive. Thus, supply grows." This applies to YouTube deep fakes as well as entire channels on YouTube that mix AI-scripts on popular topics (e.g. car mechanics) and mash-ups of stock video footage that, given the volume of footage cuts, seem to support the script. There are now channels with hundreds of thousands of subscribers that only feature this kind of content.
The monetary incentive to do this on YouTube ensures the AI-made content will continue. Off YouTube, there are even greater problems. Attention is the inelastic, scarce resource, and there are many benefits to getting as much attention as possible. Those benefits are driving the proliferation of spam across the Internet and across all types of content.
For example, written content, as with social media posts (and replies to posts), costs only the effort of a prompt, a copy/paste. Platforms defer to the community to filter content, again leading to a low-risk for the AI-powered spammer with a lot of upside. Networks of AI-powered spammers, too, can work to influence algorithms which seem inadequate (or the teams behind the algos uninterested) in policing these bad behaviors.
Whatever the case, the asymmetry here, which you allude to "The cost of manufacturing credibility has collapsed. By contrast, the cost of discernment has not. So, the burden has shifted—from institutions to audiences," is the guarantee that AI-powered content very well may propagate until such a time that that a bankruptcy is declared. With "fiat content," could it be any other way?
Yes. Thanks for your thoughtful comment. As online AI produced media and text proliferates, AIs will ingest more and more of it. Like Mad Cow disease, which comes from feeding cows with feed including meat from other cows, there will be a reckoning.
Yours is a good metaphor. I've been thinking about the parable "three men make a tiger" - the Internet without AI was already a powerful way to fabricate reality by drawing from sources no one checks. AI makes this much worse.
Great example. The scams get more subtle in this new AI-focused world. Just run into another one, with no disclaimer this time:
THE HIDDEN TRAP OF GPTs
https://lnkd.in/dkEwGkNK
The crux of the matter: "The risk is low. The margins are attractive. Thus, supply grows." This applies to YouTube deep fakes as well as entire channels on YouTube that mix AI-scripts on popular topics (e.g. car mechanics) and mash-ups of stock video footage that, given the volume of footage cuts, seem to support the script. There are now channels with hundreds of thousands of subscribers that only feature this kind of content.
The monetary incentive to do this on YouTube ensures the AI-made content will continue. Off YouTube, there are even greater problems. Attention is the inelastic, scarce resource, and there are many benefits to getting as much attention as possible. Those benefits are driving the proliferation of spam across the Internet and across all types of content.
For example, written content, as with social media posts (and replies to posts), costs only the effort of a prompt, a copy/paste. Platforms defer to the community to filter content, again leading to a low-risk for the AI-powered spammer with a lot of upside. Networks of AI-powered spammers, too, can work to influence algorithms which seem inadequate (or the teams behind the algos uninterested) in policing these bad behaviors.
Whatever the case, the asymmetry here, which you allude to "The cost of manufacturing credibility has collapsed. By contrast, the cost of discernment has not. So, the burden has shifted—from institutions to audiences," is the guarantee that AI-powered content very well may propagate until such a time that that a bankruptcy is declared. With "fiat content," could it be any other way?
The hyperinflation of content is coming, if it's not here already: https://blog.unaiify.com/p/the-hyperinflation-of-content
Yes. Thanks for your thoughtful comment. As online AI produced media and text proliferates, AIs will ingest more and more of it. Like Mad Cow disease, which comes from feeding cows with feed including meat from other cows, there will be a reckoning.
Thank you for replying!
Yours is a good metaphor. I've been thinking about the parable "three men make a tiger" - the Internet without AI was already a powerful way to fabricate reality by drawing from sources no one checks. AI makes this much worse.
- Justin Owings (for Un•AI•ify)
I noticed fairly recently the perfect deepfakes flooding YouTube and other places. Shocking and scary, for more reasons than one.